Wednesday, November 10, 2010

Mop Lady to return to Assembly Hall

From the official press release per IU Athletics:

"The irreplaceable, iconic spot will debut on Nov. 16 for the IU-Mississippi Valley State game, to be shown after the National Anthem and right before tip off – spiriting fans as it did in the 1970s through the late 80s.
IU Athletics’ new partner Indiana Farm Bureau Insurance took a tremendous interest in “Martha’s” return and decided to spearhead the effort with IU Athletics’ multimedia rights partner, Indiana University Sports Properties (IUSP)."

1 comment:

  1. Martha lives in Chicago so it's a perfect story for your site :)